Recent Blog Posts

Brown bag series for entrepreneurs: Turning leads into clients

Posted By on December 8, 2009

Phoenix, AZ — In a down economy, unemployment may lead many former employees to become their own boss. According to an article in The New York Times, “necessity” entrepreneurship is increasing while “opportunity” entrepreneurship is decreasing. Add that to the fact that Phoenix is ranked among one of the best American cities in which to start a new business (according to CNNMoney.com), and the need for training for new business owners skyrockets.

One local business owner understands this need – and is making an effort to help new entrepreneurs in the community get started on the right foot. Amanda Collins started in The Grammar Doctors, a boutique firm designing and implementing communications strategies for businesses and individuals, in 2005 when it was still an option to put up one’s own shingle. Since then, she has learned through trial and error and now wants to share her acquired knowledge with those new to the thought of having to rely on themselves for a paycheck.

“I made a lot of mistakes in the beginning, and I think people can learn from how I’ve turned potential roadblocks into wins,” says Ms. Collins. To get those tidbits of advice to the public, Ms. Collins is starting a series of informational seminars each month. Topics will be presented not only by Collins: “I have a lot of information to share, but I certainly can’t be the expert in everything. My goal is to bring in local business experts to cover topics related to business development.” Scheduled seminars will cover a wide variety of topics including communications strategies, blogging, social media, and networking.

The first in the brown bag series for entrepreneurs will take place Tuesday, December 15, 12 pm – 1 pm, at the Corporate Office Centers, 7047 E Greenway Pkwy, Scottsdale, Ariz. The topic will cover how to turn leads into clients and referral partners using a communications strategy. Guests are invited to bring a lunch and learn something to grow their businesses. The presentations will be free of charge, and attendees will have the opportunity to win a door prize at each session.

To register or learn more, please contact Amanda Collins with The Grammar Doctors: amanda@grammardocs.com or 602-482-3495.