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	<title>The Grammar Doctors</title>
	<link>http://www.grammardocs.com</link>
	<description>Marketing copy and coaching for businesses and individuals</description>
	<lastBuildDate>Tue, 16 Mar 2010 23:07:12 +0000</lastBuildDate>
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	<item>
		<title>Networking follow-up: A MUST</title>
		<description><![CDATA[
			
				
			
		
Okay, I&#8217;ll admit it &#8211; I have a (small) stack of business cards on my desk from a networking event I attended a week ago. I still need to go through them and send e-mails to follow up with everyone I met. On the flip side, everyone I met got my card too &#8211; and [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/networking-follow-up/</link>
			</item>
	<item>
		<title>Beating the résumé black hole</title>
		<description><![CDATA[
			
				
			
		
Taken from a recent e-mail from Mike O&#8217;Brien at Climber.com.
Did you know 75% résumés are overlooked? If you are like most people, you have applied to and uploaded résumés for  dozens of jobs and heard nothing back. This is generally referred to  as the &#8220;résumé black hole.&#8221;
If you do not know how to [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/beating-the-resume-black-hole/</link>
			</item>
	<item>
		<title>Getting back to basics: Handwritten notes</title>
		<description><![CDATA[
			
				
			
		
As a business owner, there&#8217;s not an event I attend where there isn&#8217;t a SendOutCards (SOC) representative. In fact, some of my friends rep for the brand. I know a lot of people who use the service and absolutely love it. Their feeling is that it keeps them in touch with their clients &#8211; easily [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/getting-back-to-basics-handwritten-notes/</link>
			</item>
	<item>
		<title>Every interaction is an interview</title>
		<description><![CDATA[
			
				
			
		
I know that I don&#8217;t wield ultimate power in getting clients jobs; I write résumés and help to position them on paper. Even though, I&#8217;m surprised when a client comes to my office dressed in cut-offs and a rock band T-shirt and tells me all the horrors of her last boss and how she just [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/every-interaction-is-an-interview/</link>
			</item>
	<item>
		<title>You can&#8217;t handle the truth: Using feedback to improve your business</title>
		<description><![CDATA[
			
				
			
		
Okay, I&#8217;ll admit it, I&#8217;m on the dating scene &#8211; online. I&#8217;ve never had much luck with the venue, but I figure it&#8217;s just one more way to meet people, so no harm, no foul. Yesterday, I received an e-mail from a wannabe suitor who asked if I found him attractive. &#8220;You can be honest,&#8221; [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/you-cant-handle-the-truth/</link>
			</item>
	<item>
		<title>Build SEO through excellent content</title>
		<description><![CDATA[
			
				
			
		
Content. Of all the SEO buzz words, few are as important as good content. Obviously, it&#8217;s not a one-shot, simple fix to get your site on the first page of Google, and you need links, the right keywords, etc. But content is king in the online world. Google LOVES fresh content. That&#8217;s why WordPress is [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/seo-content/</link>
			</item>
	<item>
		<title>Using Google Alerts for Reputation Management</title>
		<description><![CDATA[
			
				
			
		
Lately I&#8217;ve been attending a bunch of social media training events, and time and again the topic of Google Alerts has surfaced. Of course, I&#8217;ve been running alerts on myself for a while now, mostly because I&#8217;m a little narcissistic and like to know what people are saying about me. As usual when I go [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/google-alerts/</link>
			</item>
	<item>
		<title>You are not your job</title>
		<description><![CDATA[
			
				
			
		
It seems a common theme in my résumé practice that my clients have been laid off and are looking for their next opportunities. Often, these folks have so intermingled their identities with what they&#8217;ve done that they don&#8217;t know who they are without their jobs. They come to my office and have little self-worth, feeling [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/you-are-not-your-job/</link>
			</item>
	<item>
		<title>Commercials: sharing your worth in 30 seconds</title>
		<description><![CDATA[
			
				
			
		
Whether you call it a commercial, elevator speech, or presentation, if you&#8217;re a business owner, you know how important this little nugget of information is in creating excitement about your company, product, or service. Many folks stumble over what to say and how best to gain listeners&#8217; rapt attention.
Here, a few simple pointers:
Remember the WIIFM [...]]]></description>
		<link>http://www.grammardocs.com/2010/03/commercials/</link>
			</item>
	<item>
		<title>Speed traps: analogies for life?</title>
		<description><![CDATA[Do speed limit rule breakers eschew other laws and rules just because they can? What does that say about them if they do?]]></description>
		<link>http://www.grammardocs.com/2010/03/speed-traps/</link>
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